Job description

This video was done for primebin.com a leading company in Toronto dealing with Inventory storage and order fulfillment. Mark showed us an example of what he would like but also said that he essentially require the output to be better than the example. We showed him some basic sketches and character drawings. They were approved at the first go. We started with the animation.

The most challenging part was to display the warehouse which store the goods and this was the most important part of the video as well. Mark needed to show their storage capacity and technique. We figured out that simply showing an image of a warehouse won’t show the storage arrangement in a unique way. So, we decided to add a short 3D animation though 3D was not included in the budget. Expectedly the 3D animation did its job perfect. Mark was very happy with the final output.